Category: cause-marketing

Paint The Town: How Vancouver Mural Festival Is Transforming Vancouver

In a few short years, the Vancouver Mural Festival (VMF) has transformed the city through its vibrant art, community-driven activities, and focus on reconciliation, diversity and inclusion. It is Vancouver’s largest free public art celebration and the festival uses art to express the diverse fabric…

The Gift Of Sport And So Much More

Andrea J. Shaw, Founder & Visionary

PANEL: The Rise of Cause Marketing

Bart Given, Managing Partner & Chief Innovator

PANEL: ALS Ice Bucket Challenge

The team at TORQUE Strategies and sister company TwentyTen Group were challenged this week to join the fight against ALS, and brave the icy waters of the social movement that has taken over our digital airwaves (see Andrea, Peter and Mitch take the plunge here). The ALS Ice Bucket Challenge has set…

An Anecdote For Cause Marketing

Peter Gardner, Senior Partnership Architect & Insights Developer