Senior Manager, Brand + Strategy

The candidate requires industry-leading marketing expertise, brand storytelling acumen and excellent written and oral communication skills with the demonstrated ability to build strong, long-lasting relationships. The candidate will be a confident self-starter, able to bring a significant skill set and positive attitude to our vibrant and fast-paced team culture. We’re looking to add to our team of strategic, insightful and courageous minds – and challenge our new teammate to be a key collaborator and enabler of continued success. This is an evolving position and responsibilities may shift over time.

Expected Outcomes

Brand Marketing + Communications

• Act as a key brand strategist developing and managing integrated marketing communications strategies, programs and plans for varied client accounts.
• Develop meaningful and poignant brand narratives and strategies to tell a brand’s story
• Translate brand strategies into plans, positioning, and go-to-market strategies and, where relevant, manage the execution
• Develop and deliver robust reports and presentations summarizing client deliverables through exceptional visual communication
• Develop superb working relationships and services with corporate contacts while ensuring a high level of client satisfaction

Client and Project Management

• Manage assigned client accounts demonstrating exemplary use of project, budget and time management best practices, communication and reporting
• Produce client reports, summaries and presentations as required
• Manage / oversee vendors and agency partners for campaign and/or strategy execution
• Manage budget and profitability for assigned client accounts
• Lead meetings and track progress of deliverables for assigned client accounts/projects
• Participate in and lead ideation and discovery sessions
• Manage billing and budget reconciliation for clients and projects within the assigned portfolio

Business Development / Agency Marketing

• Contribute to agency marketing and content creation initiatives that promote our industry expertise.
• Promote an environment that ensures our team stays ahead of the curve in marketing industry trends, news and insights
• Support business development efforts where necessary
• Support the development of TORQUE Strategies’ brand in the marketplace

Leadership

• Lead, motivate and mentor direct reports and/or team and project members
• Contribute to the growth and development of TORQUE team culture

Values

• Truth Tellers - We are trusting & trusted.
• Fire Starters – We ignite passion and purpose.
• Bridge Builders – We respectfully collaborate.
• Trail Blazers – We go further.
• Game Changers – We are impact focused.
• Difference Makers – We do the right thing.

Competencies

Action Oriented: Is full of energy for things seen as challenging.

Creativity: Tends to be seen as original and value-added in brainstorming settings

Customer Focus: Establishes and maintains effective relationships with clients of all levels and gains their trust and respect

Directing Others: Organized and effective in leading a team. Lays out work in a well-planned and clear manner.

Strategic Agility: Creates competitive and breakthrough strategies and plans

Motivating Others: Can motivate many kinds of direct reports and team or project members.

Organizational Agility: Knows how to get things done both through formal channels and the informal network

Presentation Skills: Is effective in a variety of formal presentation settings: one-on-one, small and large groups, with peers, direct reports, senior clients, and bosses.

Drive for Results: Can be counted on to exceed goals successfully

Skills, Qualifications, & Key Accomplishments

Must-haves

• 7-10 years’ client management experience in an agency or marketing environment
• Proven working experience as a brand manager, brand strategist or integrated marketing manager
• Experience within and a strong understanding of the sponsorship marketing landscape
• Experience within and a strong understanding of integrated marketing, including paid brand campaigns
• Previous experience working in agency or fast-paced environment with emphasis on timelines and delivery of projects.
• Experience in a management or supervisory position
• Strong knowledge of marketing agency industry and business practices.
• Strong budget and critical path management skills with previous experience working on timelines in a fast-paced environment
• Strong analytical skills and data-driven thinking
• Exceptional project management skills with a strong attention to detail
• Exceptional internal and external relationship management skills
• Exceptional verbal and written communication and presentation skills
• A degree or diploma from a recognized institution in a related field
• A keen eye for detail, a passion for exceeding expectations and a desire for providing “value-added” service.
• Proficiency in Microsoft Office (specifically PowerPoint, Word, Excel, and Outlook).
• Fluency in English required.

Nice-to-haves

• PR, digital marketing, activation, and/or social media experience an asset.
• Experience working or volunteering in the sports/entertainment field
• Fluency in French an asset.

First 90 Days

• Meet internal team and stakeholders to understand working styles, process, and culture.
• Develop understanding of TTG/TORQUE tools and processes, including project management system on Wrike, time tracking on Harvest and collaboration tools on Teams and Sharepoint.
• Onboard to relevant client teams, building an understanding of project goals, direction and client needs.
• Contribute to the planning and delivery of assigned client projects.
• 1:1 with direct manager to set personal and professional goals.

Hiring Process

Qualified candidates will be contacted for an initial screening interview. Selected applicants will be invited to participate in a formal interview process with relevant team members. Final candidates may be asked to complete a task-based assignment or presentation.

Equity & Inclusion at TTG Canada

TTG Canada is an equal opportunity employer committed to building a diverse and inclusive workplace. We welcome and encourage applications from individuals of all backgrounds, identities, and lived experiences. Accommodations are available on request for candidates taking part in all aspects of the selection process.

To Apply

Send your resume and any accompanying cover letter to info@torquestrategies.com.

We are hiring on a rolling basis for this position. This means that we will be reviewing applications as they are submitted and will not have a specific deadline. We encourage you to apply as soon as possible to be considered for this opportunity.

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• Develop and refine our content strategy, ensuring alignment with brand and business objectives
• Lead content planning, execution, and optimization across multiple channels
• Establish content guidelines, frameworks, and editorial processes
• Use analytics to measure content performance and drive continuous improvement
• Collaborate with stakeholders across teams to ensure cohesive messaging

Your work will help establish our brand as a trusted authority, engaging our audience with valuable, well-structured content.

Success in this role means understanding what works and what doesn’t. You’ll continuously analyze engagement metrics, refine our strategy, and experiment with new content formats.

By staying ahead of industry trends and audience behavior, you’ll ensure our content remains relevant and impactful. Your ability to blend creativity with data-driven decision-making will be essential in shaping our content future.

What You Bring

1. Proven experience in content strategy, editorial planning, or digital storytelling
2. Strong understanding of SEO, UX writing, and content architecture
3. Ability to develop frameworks for scalable content creation
4. Excellent writing, editing, and communication skills
5. Experience working with cross-functional teams in a fast-paced environment

Your leadership will empower our team to create content that not only tells a story but also drives action. If you’re ready to shape the future of our brand’s voice, we’d love to hear from you.