Insights

Bill’s Holiday Limerick

Bill Cooper, Visionary & Innovator My gift for Christmas is lame humour. In giving lame humour the receiver is empowered with the knowledge that at least they are funnier than ‘that guy’. My gift comes in the shape of a limerick for each side of the business; There once was a sponsorship guy from York…

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Andrea’s Holiday Reading List

Andrea Shaw, Founder & Visionary One of my favourite things to do during the holiday break is get caught up on that reading list.  Here is a list of a few of my favourite books that you can add to your holiday reading guide. Happy Reading! Good to Great: Why Some Companies Make the Leap…And…

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Bart’s Holiday Nuts and Bolts Recipe

Bart Given, Managing Partner & Chief Innovator We all have family traditions. My family has several, some traditional – some embarrassing, but I’m proud of them all. Christmas in my household is no exception, we have the traditional tree-decorating and the not-so-traditional, but honoured, tradition of Balloon Ball. Balloon Ball deserves its own sharing, but…

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Happy Holidays

HAPPY HOLIDAYS FROM TORQUE STRATEGIES In the spirit of the season, we created a calendar of gifts for you to help count down the days until the holidays. We hope you enjoy each personal gift from our team of elves. Click on the trees below to reveal your daily surprise!     Join our mailing…

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PANEL: The Rise of Cause Marketing

Bart Given, Managing Partner & Chief Innovator  David Hessekiel, Founder and President, Companies & Causes On October 28th, Bart Given will be hosting a session on Integrating Sports and Cause Marketing at Companies & Causes. At the session, an all-star panel will speak to how brands and causes are working together to achieve business goals, while…

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FOUNDER & MANAGING PARTNER, ANDREA J. SHAW NAMED TO CHATELAINE AND PROFIT MAGAZINE’S W100 2014

TwentyTen Corp. leader listed as number 23 on Canada’s list of top female entrepreneurs September 18, 2014 – Chatelaine and PROFIT Magazine’s 2014 W100 rankings for top Canadian female entrepreneurs released today listed TwentyTen Corp. Founder & Managing Partner Andrea Shaw at number 23 – among an incredibly strong field of contenders. With just three…

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THE DOUBLE DOUBLE ON THE TIM HORTONS & BURGER KING’S POTENTIAL MERGER

There has been much hype this week around the recent merger between Canada’s beloved Tim Hortons’ and Burger King that has caused many Canadians to wonder, “what will happen to our iconic Canadian coffee shop?”. Tim Hortons’ lives and breathes Canadiana. When you walk into a Tim Hortons’ you see people of all ages, sexes,…

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Q&A with our superstar summer interns

Paige Gambacort INTERNSHIP TERM: Summer 2014 (May-Aug) ABOUT PAIGE: I am currently entering my final semester at the University of Victoria, in the Recreation and Health Education Bachelor of Arts program, with a Minor in Business. I have a strong passion for travelling and have had the chance to check off Thailand and a large part…

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PANEL: ALS Ice Bucket Challenge

The team at TORQUE Strategies and sister company TwentyTen Group were challenged this week to join the fight against ALS, and brave the icy waters of the social movement that has taken over our digital airwaves (see Andrea, Peter and Mitch take the plunge here). The ALS Ice Bucket Challenge has set new standards for…

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TORQUE Insights: Canadian Sponsorship Forum 2014

 Bart Given, Managing Partner & Chief Innovator Last week, we sent our own Bart Given to Ottawa to take in the Canadian Sponsorship Forum. The conference featured speakers from top brands, properties and agencies across Canada, as well as a trip to the Ottawa Bluesfest and a ball hockey game (more on that later). Upon…

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