Category Archive for: Insights

HSBC Canada Sevens Part 1. Building An Unprecedented Bid For the HSBC World Rugby Sevens Series

Rugby Canada was preparing to declare their intent to bid to host a tour stop of the illustrious HSBC World Rugby Sevens Series, and they sought out TTG Canada & TORQUE Strategies to help.

TTG Canada Appoints New Director At TORQUE Strategies

TTG Canada and its subsidiary TORQUE Strategies announced today the appointment of veteran brand and marketing executive, Aubrey Lovery, as Director of Growth and Strategy, adding to a year of exceptional growth.

The Grand Portage: A Story and Adventure for Canada

TORQUE Strategies client HBC launches Grand Portage Fundraising Program in Celebration of Canada’s 150th.

Love Letters to Our Favourite Brands

In honour of Valentine’s Day, we’ve asked a few of our team members to write love letters to some of their favourite brands that have changed their lives for the better.

Our Shifting Sport Landscape

“And the LA 2024 Olympic Gold Medal for World of Warcraft: League of Legends goes too…”     Mark Pearson, Coordinator, Client Strategy     I can guarantee you, as a lifelong sports fan and two-time Olympian, that this is not a phrase I ever expected to hear but after recent comments from the LA…

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Celebrating Personal Bests, Not Just Olympic Medals

We’ve been conditioned to celebrate podiums and medals, but what about setting Canadian records and personal bests? TORQUE’s Managing Director Bart Given weighs in.

Office Or Locker Room? A View Through the Eyes of TORQUE Intern Ben McWilliams

TORQUE intern Ben Mcwilliams shares key insights from his time with us, and the many parallels between his teammates in the office and on the ice.

THE “FLAG SHOT”: EVERY ATHLETE AND SPONSOR’S DREAM

TORQUE Strategies Managing Director Bart Given weighs in on “the Flag Shot”, every athlete and sponsor’s dream

#HerGames: Rio 2016 a Tipping Point for Women’s Sport in Canada

The Rio Olympic Games is a milestone moment for Women’s Sport in Canada. Cheer on Team Canada this summer at #HerGames. #BecauseIts2016

Who Runs the Rings? Girls.

This year many Canadian female Olympians have a stronger shot at gold than quite a few of their male counterparts competing in the same disciplines.

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